Breakfast Is Important, Don't Underestimate

Until now many urban communities still underestimate breakfast. In fact, breakfast is one of the important things to get energy, balanced nutrition sources while maintaining health.
Seeing the importance of breakfast for the body, the 2018 National Breakfast Week (MESSAGE) celebration is celebrated every February 14-20. This is Nestlé's commitment to continue to support the community to prioritize healthy breakfast and balanced nutrition and has been launched since 2017. This year, Nestlé is holding a Ayo Bangun Indonesia campaign.

"Currently, there are still many Indonesian people who are not accustomed to breakfast. Or indeed there is breakfast, but the quality of breakfast consumed, such as the energy content, protein, vitamins and minerals still do not meet the needs of balanced nutrition, "said Prof. Dr. Ir. Hardinsyah, a nutritionist and Chair of the Indonesian Food Nutrition Program, in the Let's Come Build Indonesia 2018 discussion recently.

2012 data shows that 17-59% of school students and teens and 30.2% of adult women are not accustomed to breakfast. In addition, breakfast quality was found, 45% of school children had not met the nutritional needs of breakfast, 70% had not met the needs of breakfast vitamins and minerals, and 90% had not met breakfast fiber needs.

"However, actually the effort to educate the awareness of the importance of breakfast has been successful. Currently, breakfast habits among elementary school students in Indonesia have increased in the last five years. Surely this is a good achievement for all parties involved in the MESSAGE movement. Now indeed more and more Indonesian families understand the benefits of breakfast. The importance of breakfast starts from increasing the concentration and intelligence of children, instilling discipline habits, maintaining normal nutritional status, to reducing the risk of non-communicable diseases such as diabetes, coronary heart disease, and stroke, "continued Prof. Dr. Ir. Hardinsyah.

In addition, he also explained how skipping breakfast can interfere with productivity because the body gets tired quickly, has no energy, has difficulty concentrating and increases the risk of weight gain. Of course if this is experienced by many people whether they are students or workers, it will disrupt productivity.

Elderly including needing breakfast as a source of energy. Just really need to think about choosing foods that are suitable. For example soft foods such as porridge or mashed potatoes with the addition of eggs, milk and so on.

6J Guidelines At Breakfast

To get the maximum benefit from breakfast, the Indonesian Food Nutrition Institute advises people to refer to the 6J guidelines at breakfast. This is so that breakfast prepared contains healthy elements and balanced nutrition.
Types of food and drinks at breakfast: carbohydrates, protein (side dishes), vegetables, fruit with drinks such as water, milk, coffee, tea or juice.
The amount of food according to the recommendations meets about ¼ daily nutritional needs
Breakfast schedule within two hours after waking up, it is recommended before 9 am
Kick of processing: it is recommended that food processing is not complicated and saves time so that the nutrient content in food is not much lost
Skill prepare: an interesting presentation to arouse the taste and variety of food so as not to get bored
Stance consuming: do not eat in a hurry, while walking or running

To further encourage the community to adopt healthy breakfast habits, the 2018 Ayo Bangun Indonesia campaign presents various breakfast education programs. The public can access through the Nestlé Friends website, and read articles, tips, healthy breakfast recipes, and live chat with experts.

"Last year, we launched the Healthy Portion Plate to help mothers at home prepare healthy breakfasts. This year, we present Nestlé Breakfast Box as a practical solution for Indonesian families in implementing healthy breakfast with balanced nutrition, "said Eka Herdiana, Nestlé Indonesia's Market Nutritionist who was also present at this discussion.